E-mail Marketing
Study Results
“...Compared to average click-
through rates of .65% for
banner ads, opt-in email's
average response rate of 18%
is positively dreamlike. HTML
email will become the central
point of customer contact as it
delivers not just marketing, but
also transactions and customer
service...”
—Forrester Research, March 1999
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Industry Research
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If you're looking for high-quality, targeted opt-in e-mail addresses
on the Internet, we can offer topical lists and a huge number of
names to choose from. NEW FIGURE Integrated Marketing ServicesSM has formed strategic
alliances to give you the power to create campaigns faster with
excellent results. Our services include:
- E-mail list rental
- E-mail delivery
- Merge/Purge
NEW FIGURE Advertising Services available only to Integrated
Marketing Services subscribers.
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